My ad agency, Hail Advertising, started working with UW Medicine in 2019. Their unique confluence of research, teaching and care sets them apart from every other health system in the Northwest.
“Here, Here” Campaign
“Here, here” is a simple set of words that underscores the impact UW Medicine’s research and teaching have on delivering superior medical care. Their doctors and nurses never stop learning new ways to make the world a healthier place.
TV - Neurology
TV - NICU
Out of home & PRINT
“Split” Campaign
Many of the doctors who deliver care at UW Medicine also teach at UW’s medical school and lead major multinational research studies. Our split headline campaign lets people discover how that makes UW Medicine different.